4 Reasons Why You Need an App
1. Customer engagement
The best thing about a mobile application is that it gives you as a business the potential to engage with customers in a new and interactive form. When done right, you turn those engaged customers into revenue generating ones. Your application may offer recipes but if you then direct them back to your store for the ingredients you are generating lead income.

2. Customer service and support
Having an app makes it simpler and more efficient for your customers to get in touch with your company. Offering them tools to make their life easier while using your products or services can be a great reason to get us to develop a mobile app for you and your business. In general, apps make it easier for customers to use or order your services in a way that everyone with a smartphone knows how to do.

3. Promotion
One of the most popular means to monetize is offering coupons and offers through your app. Mobile applications make it so that even if the person is only going on to check a recipe then a pop up will come up with a special offer coupon. This in turn creates a very effective way to target more traffic and generate income.

4. Sales
If you already sell your products or services online, a mobile app is an option worth considering. This gives your customers the mobility to do the same things they would traditionally have done sitting at their desks, but on their phones. Main stream online retailers use apps as another stream of revenue due to its ease of use, no need to first search through Google, your store is always there on the app and ready to go. It is also a great way to bring back existing customers, marketing your app as another platform with exclusives really brings those customers back.